Founded in 1923, SELECT is one of Egypt’s oldest fine jewelry houses—a family legacy shaped by more than a century of craftsmanship, trust, and an enduring appreciation for exceptional jewelry.
For four generations, our family has carried forward a tradition that began in an extraordinary chapter of Egyptian history. SELECT once served as jewelers to the Egyptian Royal Family, creating with the precision, artistry, and attention to detail that continue to define our house today.
More than a century later, our heritage remains at the heart of everything we do—but SELECT has never stood still.
We have evolved with every generation, bringing together the richness of the past and the spirit of the present. Our world spans antique and heritage pieces, timeless fine jewelry, contemporary designs made for everyday wear, and exceptional diamond creations for life’s most memorable occasions.
Whether a piece carries a story from another era or has been designed for the way we live today, our philosophy remains the same: true jewelry is about more than precious materials. It is about craftsmanship, character, design, and the human hand behind every detail.
From rare treasures to modern essentials, from understated pieces worn every day to extraordinary diamonds created to be remembered, SELECT represents a continuing dialogue between history and modernity, tradition and innovation, heritage and personal style.
Since 1923, we have not simply been making jewelry.
We have been carrying a craft forward.
